Why prefer natural beauty products

Natural beauty products are increasingly present on the market, thanks to a greater attention to the environment and the quality of the ingredients used. In fact, many people are looking for a healthier and more natural lifestyle, even when it comes to cosmetics and beauty products.

What is meant by natural beauty products

Are defined as Natural beauty products, products composed of at least 95% ingredients of natural origin. The raw materials used can be organic, although it isn’t mandatory that the ingredients are always certified. However, the raw materials aren’t enough: what makes a cosmetic a natural beauty product are also the formulation and the manufacturing process. In fact, there are many production and safety rules to respect and corporate transparency is a must. More and more brands are deciding to publish lists of ingredients that are not considered for their formulations and that they choose to base their cosmetics on natural products such as olive oil, honey, shea butter.

Natural beauty products, properties and benefits

Natural cosmetics are rich in properties and benefits. In their formulation, natural ingredients are used, often organic, with an eye to the environment and the ecosystem. There are many beneficial effects on the skin’s health, even the most delicate, of body and face.

Thanks to the absence of silicones and parabens and the use of precious and nourishing vegetable oils, the skin is cleansed with ingredients capable of restoring the natural balance in a short time and bringing skin and hair to their maximum wellness. The formulation based for at least 95% on natural active ingredients minimizes the contact with chemical and synthetic ingredients that can be too aggressive for the skin. For this reason, the transition to organic, to a personal care that is attentive to labels and their environmental sustainability, takes time. To regenerate body and face’ skin, it takes about four weeks, during which it may have to get used to the new beauty products, effective, but more delicate.

In addition to the active ingredients useful for personal wellness, natural beauty products have delicate and safe fragrances for the skin. They often derive from essential oils or specific processes, capable of creating fragrances that are ideal even for the most sensitive or allergic skin.

Non solo profumi, ma anche colori: i prodotti di bellezza naturali infatti non contengono al loro interno tinture chimiche, mentre spesso sono arricchite da ingredienti puri come argilla e lavanda che, oltre ad una delicata colorazione naturale, offrono benefici contro stress e tensioni muscolari.

Natural beauty products, why choose them

There are many reasons to choose to switch from traditional cosmetics to organic, in addition to the presence of natural ingredients and formulations that aren’t aggressive on the skin.

One of the strengths of natural beauty products is the attention to the environment: eco-sustainability isn’t just a choice, but a primary objective of companies that produce eco-bio cosmetics. From the selection of raw materials that are as local as possible to sustainable processes, through eco-friendly packaging and the use of renewable energy, natural beauty products combine personal wellness care and attention to the environment at every stage of their production.

During the design phase, animal testing is prohibited, making natural beauty products ideal for those who want to take care of their own wellness without forgetting that of animals and the environment around them. Even once finished, eco-bio products guarantee a low impact: they don’t generate aggressive chemical waste and allow a safe and ecological disposal for each component of the packaging.

These are just some of the criteria that guide the careful production of our Avilo’s beauty products. Totally natural, attentive to the wellness of the person and the environment, our products are designed to take care of all skin and face’ types, starting from the most delicate ones and those that tend to get red or irritated. Allergies and sensitivities aren’t a problem, thanks to Avilo’s formulation completely free of artificial substances and allergens. Gentle on the skin and attentive to the environment, our products guarantee a transition to organic rich in wellness.